Numberless® - Fun Birthday Candles
Your friends and family are singing “Happy Birthday”… you’re smiling, singing, clapping, and doing everything to look less awkward. When BOOM, you stare at your cake and realize it looks like a bonfire! Or even worse, you see those two little numbers (hey, maybe three) exposing your secret to the world = your AGE!!!
We think this is a horrible way of ending such a fantastic day, you're not a number and life is long. That’s why we created numberless candles to remind you not to take age so seriously :)
Numberless® reminds people to celebrate life without its numbers.
Business Development, Candle Designs, Market Research, Brand, & Packaging Design.
Humorous Candle Designs were made to appeal a target market
of ages between 21 and 65+
Logo creation, trademarks, and packaging design.
Over 100 people of all ages were interviewed to test if the product was accepted by a large public and if so, which colors and designs were more popular.